Madfont Bars フォント

Madfont Bars by Harold Lohner is a free Western slab serif display font with the oversized, split serifs associated with nineteenth-century playbills. Broad letters, blunt curves, and repeated horizontal notches give the design a dense, carved silhouette.

A saloon, barbecue restaurant, or heritage clothing brand could use it to build an unmistakably frontier-themed identity. It is especially convincing on packaging and signage. The same chunky, ornamental shapes also suit rodeo posters and country music merchandise, where the lettering can echo wooden storefronts and vintage show bills.